Until today I never knew that Tata is considering launching the Nano model to the global market, under the Fiat badge, but I think it's not such a bad idea because I'm not sure if people would trust a car (mainly for security and quality) that is built in India.
The reasoning behind the decission, is that Tata and Fiat already work together to distribute commercial trucks outside India and believes the Fiat badge might have more appeal to potential buyers from the Western market. They're right.
Nano will firstly be launched with a 33bhp petrol engine but will eventually be followed by a 800cc twin-cylinder turbodiesel developed in Germany.
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the Fiat badge might have more appeal to potential buyers from the Western market. They're right.
Posted by: 花蓮 | January 10, 2009 10:04 AM | Permalink to Comment