Acording to the manufacturer the Genesis, "Redefines luxury by presenting a credible alternative to the premium automobile offerings from Germany, Japan and the United States."
The Korean manufacturer also unveiled the Genesis emblem consisting of the Genesis logotype set in a black hexagonal shield framed by a pair of wings. The wings, executed in a hyper-metallic silver, symbolize the spirit of flight and soaring above it all. However, the Genesis emblem will only be applied to the Korean and Chinese markets.
At the pinnacle of the Genesis motoring experience is the all-new Tau V-8 engine which will deliver 375 horsepower to the rear wheels through a six-speed automatic transmission.
Hyundai's V-6 Lambda engines will also be offered in 3.3- and 3.8-liter editions. Features include: adaptive cruise control, push-button start, and high-intensity discharge headlamps.
Also available will be heated and cooled seats, navigation, bluetooth, and an Infinity surround sound stereo.
Details haven't been announced, but the Genesis' base price is rumored to be around $30,000.
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